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Training articles and updates
We believe in empowering our audience and clients with great training. We want you to achieve the best out of your business and marketing activities, that’s why we continue to produce content that will guide you to do this.
Why should your business be using YouTube?
Did you know? Using YouTube as part of your content marketing strategy can be a very cost effective way to grow your business.If you've already created some great video content, why
The Psychology lesson every copywriter needs
learn how humans tick to boost the efficiency of your copy! Following on from our last training blog, 5 Rules When Writing To Your User Persona, we’re about to dive even deeper
Copywriting Pt 1: 5 Rules when writing to your ‘user persona’
If you read last month’s training blog, you’ve probably already used your free template to create your avatar profiles – and now you’re ready to start writing some copy!Identifying your ideal customer,
Happiness is a choice… A personal message from founder
Last year, I made a promise to myself, that 2016 was going to be about me. Sounds selfish, doesn't it?I guess you could look at it like that but for
Training Blog: How to create a User Persona – Free Template
This month’s training blog focuses on the importance of creating User Personas (aka Avatars) for your products or services, and provides you with a User Persona template to use in
Sky-high success for the Solar Professionals
For over five years, Blue Clay has been creating TV commercials and branded videos for Solar Professionals – a leading commercial solar company based in Wagga Wagga, and are leaders
