How to ace your SEO: Part One
The simple SEO ‘how-to’ checklist for every organisation. If you have a website, especially one you’ve designed yourself using a web building platform, chances are you’ve heard of SEO. You may even know a couple of basics - great! This guide will help you build a
Which website platform is best for my business? (Part 1)
As a business owner you know that a website is one of your most important marketing tools. 75% of consumers admit to making judgement on a company’s credibility based on their website design. As such, careful consideration needs to be made to ensure it is created to
The YouTube guide to getting more views
7 ways to increase your exposure on YouTube Not getting the views you want on YouTube? You go to the effort of creating or investing into video content that’s relevant, engaging, and well-presented - only to be rewarded with a fraction of the viewers you were
The beginners guide to creating Facebook ads that work
How to create your first ad and find your audience Are you feeling confused about Facebook ads? Have you tried ads before and been disappointed with the results? Or maybe you’ve only thought about trying an ad, but you’re not sure where to start?This training guide
It’s the most wonderful time of the year… for a press release!
Welcome to November's training email! This month's topic comes in handy as we all gear up for the Christmas craziness
The Easy Email Marketing Guide for Busy SMEs, Part 2
Creating your first email campaign in MailChimp In last month’s training blog we introduced you to the most effective way to stay in contact with your existing customers and warm up your prospective customers, as well as reach out to new leads. When we have a
The Easy Email Marketing Guide For Busy SME’s
Why email marketing? It’s incredibly rare these days to meet someone who doesn’t have an email account. Given that just about everyone uses email, it’s a really easy way to stay in contact with your existing customers, prospects and new leads. We’re also living in this
Why should your business be using YouTube?
Did you know? Using YouTube as part of your content marketing strategy can be a very cost effective way to grow your business.If you've already created some great video content, why not create an account and start uploading today?And if you haven't started your video marketing journey yet
The Psychology lesson every copywriter needs
learn how humans tick to boost the efficiency of your copy! Following on from our last training blog, 5 Rules When Writing To Your User Persona, we’re about to dive even deeper into the world of copywriting. How deep? REAL deep!We’ll be looking at the eight basic
Copywriting Pt 1: 5 Rules when writing to your ‘user persona’
If you read last month’s training blog, you’ve probably already used your free template to create your avatar profiles – and now you’re ready to start writing some copy!Identifying your ideal customer, client or user is step one for writing awesome copy – so well done!The point of creating