6 steps to creating an effective Influencer Marketing Strategys
Last month we asked Are influencers worth the money? The answer is, influencers can be worth the money, with big gains. BUT, like all marketing, your success hinges on being strategic.
Are ‘Influencers’ worth the money? Part 1
The dirty tricks undoing Insta stars, and the small business victories propelling sales. What you need to know before hiring an influencer.
Be a Conversion Writer: 13 tips to craft an irresistible CTA
CTA stands for Call To Action, the best ones will entice, encourage and empower the reader to find out more, get in touch, or yes - buy something.
The Psychology lesson every copywriter needs
An understanding of the psychological forces going on when a customer decides to buy your product or service.